Father’s Day gifts are afoot!

From attempting to understand your homework to spending hours building a questionably safe treehouse, your dad has always tried his best to make you happy.

This Father's Day, treat him with a gift that’ll make him look as cool as he thinks he is (sorry, dad). With a subscription to Sock It Up, not only will dad look and feel incredibly stylish, but you won't have to worry about finding them in the 'unwanted presents' corner of the basement months later. See the relief on his face when he realises you didn't take that "I'm just happy with a card" comment literally, and watch him rock a style so revolutionary that 'socks and sandals' could almost be considered a fashion statement. Almost.

Perfect for Father's Day Australia-wide, our home-delivered sockscription will keep dad's feet looking funky fresh. Grab 2 pairs of our rad socks for a Father’s Day gift with flair, or offer even more variety with one of our packs of 6 (trust us, he’ll be bragging about his six-pack all day).

If one day isn't enough to show your appreciation, give the gift that keeps on giving (like that dad joke you’ve heard seventeen times) with a 3 or 12-month subscription. We’ll even deliver it to dad’s door so you can maintain ‘favourite child’ status from afar.

This year, give dad something he’ll remember, because god knows he goes through every name in the household (including the dog's) until he gets yours right.

Meet your new sole mates

Great things are afoot with our new range. No longer settle for a mismatched pair of old Bonds that you constantly check are hidden under your pants throughout the day, and instead prepare to hitch your trousers all the way up to showcase style that rivals any Parisian fashionista. Your feet will be the walk of the town in these funky designs. 

We know you'll be head over heels for The Young at Heart socks. Covered from mid-calf to toe in pink hearts, and cute enough to make you forget every misleading Tinder profile, your style cues don’t need a change of heart – just a change of socks. 

If you have ever looked at a hot dog and thought, 'I wonder what it would be like to wear that on my foot', we offer a stylish and socially acceptable alternative, the Hot Dawg socks. Relish in the fact that you’re strutting your stuff in a sock that’s 70% combed cotton and 100% carb-free. 

Rise and shine with The Cock Socks, making early mornings slightly more bearable, and rule the roost with this cluckin’ awesome pair. On the other foot, leave your friends wondering where the duck they can get their hands on your look with the Waddle it Be socks.

Get your feet on a pair of socks that will last and stay with you every step of the way. 

Christmas Gift Ideas the Whole Office will Love

Start planning your Christmas gifts for the office with these awesome ideas.

You don’t want to be one of those idiots running around the shopping centre the week before Christmas, frantically trying to find a present for your boss or desperately asking your co-workers what Bob from accounting does on his weekends to come up with a Secret Santa gift idea for the office.

Don’t panic. We’ve got this. All it takes is a few clicks, a little bit of keyboard surfing and your digits (credit card, not your number – we’re not Madison Ashley here), and you’ve got all your Xmas presents no poring through Christmas gift guides necessary. You’re welcome.

Christmas Gift Ideas Work


For Mr. Has Everything | Single Sock Subscription

Oh yes, the dreaded gift recipient even Santa has trouble ticking office his list. You’ll recognize them by their obsession with always having the newest smart phone, desk covered in useful doodads and gadgets and water cooler chit chat about their latest life improving purchase. But you know what they don’t have? Amazing socks. That’s where you come in with a single sock subscription, the perfect Christmas gift idea for someone who has everything.

Christmas Gift Ideas for the Office

For The Latecomer | Double Sock Subscription

You know the one. The one who’s never at work before 5 past nine and somehow always manages to miss the bus/spill coffee on their shirt/get stuck in traffic/fail at life in general. Clearly no number of extra alarm clocks is not going to help them, but you know what will? A double sock subscription is a brilliant Christmas gift idea that will save them rummaging around for a pair of socks every morning.

Christmas Gift Ideas Sock Subscription

For The Person on Their Way Out | Pack of Six

If the worst has happened, and you’ve pulled a piece of paper out of Santa’s hat that has the name of the one person everyone knows is not going to make it back to the office in the new year, there’s only one thing to do. Simultaneously demonstrate your sympathy for their plight and give them the gift of extreme style for their inevitable job interviews with a pack of six suave socks.

We’ll even wrap them for you – does Myer’s Christmas gift guide do that?



Sock Up to Dad This Father's Day


Father’s Day presents can be such a trial. I mean what do you get the man is lucky enough to have you? Surely just being able to call you his own should be enough to satisfy any Dad, right? WRONG!

With Father’s Day looming dangerously close around the corner, it’s time you nailed down that thoughtful gift that shows Dad just how much really care. But if the thought of coming up with a last minute, thoughtful gift that says ‘I always knew you were my favourite child’ has got you in a dither then it’s time you got acquainted with the one-stop Father’s Day gift that doesn’t totally sock.

Enter Sock It Up! The super fun, sock of the month club that delivers natures finest wild caught socks to your Dad—as well as anyone else who is lucky enough to be a member.

With two super exclusive Father’s Day packages to choose from, all you have to do is choose your preferred option and we’ll take care of the rest! So you can spend less time browsing and more time socking up to the old man.

The best part? We’ll even include an adorable handwritten card and gift certificate in your order for free!

We’re so confident he’ll love his Sock It Up subscription that we’re just going to spend the rest of this blog to tell you as many bad Dad jokes as we can think of.


How do you know when you are going to drown in milk? When its past your eyes!

Milk is also the fastest liquid on earth – its pasteurized before you even see it

A steak pun is a rare medium well done.

Did you hear that the police have a warrant out on a midget psychic ripping people off? It reads “Small medium at large.”

A panda walks into a bar and says to the bartender “I’ll have a Scotch and . . . . . . . . . . . . . . Coke thank you”. “Sure thing” the bartender replies and asks “but what’s with the big pause?” The panda holds up his hands and says “I was born with them”

A man was caught stealing in a supermarket today while balanced on the shoulders of a couple of vampires. He was charged with shoplifting on two counts. 

I heard there was a new store called Moderation. They have everything there

Our wedding was so beautiful, even the cake was in tiers.


Say 'hello' to your new sole mates.

With such an outrageous selection available at any one time, it can be difficult to make up your mind about which pair is the right pair for you. So to make your task a little easier our clever team have gone through a gruelling interview process to bring you our most sought after designs. So sit back, relax and prepare to fall in love with Sock It Up’s most eligible socks.